Joburg Gems: Play Braam

Sofia Kouridis / March 6, 2026

by Saira Lortan

We don’t think you’re ready for this: a brand-new entertainment hub in the heart of Braamfontein that features restaurants, bars, activities, and much more. If you thought there was nothing to do in Joburg Central, we’re here to tell you that you’ve been missing out, shame. From rooftop bars to basketball courts, we've come through to guide you through this playful precinct in the inner city.

What’s It All About?

Braamfontein reimagined. That’s the whole idea behind Play Braam, and we couldn’t be more excited! Located in the heart of Braamfontein on the northern side of Nelson Mandela Bridge, this entertainment hub, made up of several buildings, is a place where people can experience 

culture, creativity, food, fashion, and art. Not to mention panoramic views of Joburg. All this in one unified inner city destination. We’ll wait while you pick your jaw up off the floor. Let’s explore what this playful precinct has to offer. 

A Legendary Market Reimagined 

Everyone, stop what you’re doing immediately. The iconic Neighbourgoods Market is back! Well, sort of. Now called The Playground by Play Braam, this revamped market offers a variety of gourmet street food, cocktails, live music performances, and DJs. What’s better than shopping and feasting while discovering musical talent in Joburg? Here’s what’s in store every Saturday from 11 am to 7 pm. 

Paint And Sip

Unleash your inner artist at this two-hour creative workshop at the Play Craft Corner in The Playground Market. Take your pick of painting a canvas or a tote bag, whatever speaks to your soul. Each ticket includes all equipment and a drink voucher, so you can really get those creative juices flowing with a delicious drink. 

Food And Drink

The artisan food traders at this market are handpicked to ensure only the most delectable food is served. Traders use fresh local produce, so you get bonus points for supporting local trade. Alcohol and soft drinks are available from the bar upstairs. Sipping on drinks while gazing over the iconic Nelson Mandela Bridge, what could be more picture-perfect? 

Live Music 

Every Saturday, The Playground hosts talented musicians and DJs so you can sway while you shop, sip, and chomp. The market will be hosting an iconic event on 14 March, the 340ml Still Moving tour. Head over to Howler and grab your tickets to see this legendary group live. 

Eat And Drink Your Way Through The Precinct 

What would a day or night out on the town be without something lekker to chow? Play Braam provides a plethora of culinary and cocktail spots. Take a look at some places that promise to satisfy your taste buds and your tummy. 

KFC Concept Store/KFC Play Braam

What is a KFC concept store, you ask?  Basically, it’s a KFC that went to private school. This store offers exclusive menu items, fashion collabs, and innovative in-store digital experiences. Some of their menu items include a Chilli Lime Burger and Cola-Dunked Wings. Be one of the cool kids and check out this deliciously different KFC. 

Little Kitchener’s

Little Kitchener’s is a pizzeria that serves mouthwatering wood-fired pizza and curated, crisp, refreshing spritzers and cocktails. This is the spot for all you foodies out there because they made history by coming in sixth place in the Time Out Global ranking of the 18 Best Pizzas in the World. Yoh, talk about an achievement. The pizza that bagged the prize is their Pepperoni & Hot Honey offering, so you know you HAVE to try it now. 

Details: 5 Debeer Street, Braamfontein (next door to Kitchener’s)

The City Beach Club

A beach in Braamfontein with chill vibes and ice-cold Coronas. We know what you’re thinking: “Is that even real?” Get excited, because it absolutely is! The City Beach Club is open every Saturday and Sunday, and is even available for private hire. This is the ultimate spot for you and your buddies to have sundowners with your toes in the sand.

The Play Braam Experience Continues

Surely you didn’t think that was all this gem in the inner city had to offer? Play Braam just can’t stop tempting us with a good time. They also have a rooftop basketball court and a swanky new jazz club. Keep reading if you think you can handle more. 

Rooftop Basketball Court

Play Braam brings you South Africa’s first three-on-three rooftop basketball court. Open every Saturday, this one-of-a-kind court not only offers basketball facilities, but also chilled cocktails and incredible views of the city. So have a drink and shoot some hoops, because why not? 

Details: Rooftop of 73 Juta Street, Braamfontein, Johannesburg

Hugh’s Jazz Club

Remember the Orbit? If you were sad to see it close down, this'll put a smile on your face. Named after the late Hugh Masekela, Hugh’s Jazz Club is more than a venue; it’s a feeling. This brand-new jazz listening room offers an elegant atmosphere, old-school jazz, and stunning thirteenth-floor views of the Joburg skyline. The stage will host a mix of rising local talent and established names in jazz on Thursday nights. If you’re a die-hard jazz fan, this is the spot for you. 

Whether you’re looking for a rooftop chill session, a basketball game, or some of the world’s best pizza, Play Braam has everything you’re looking for and more. Next time you’re in the mood for a jol, grab your friends and head over to this gem in the heart of Joburg. 

Details: 73 Juta Street, Braamfontein, Johannesburg | +27 60 793 6107

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