The Corsetiere Finds A New Home In Norwood

Founded in 2011 by Marcelle Silva, The Corsetiere provides the ultimate solution to ill-fitting undergarments. What began from a core collection of bras for larger busts, has grown to include must-have bridal undergarments, sleepwear, swimwear, accessories and shapers. Marcelle has a deep passion for helping women feel their most beautiful and confident, no matter their size or shape. Opening her flagship store in Linksfield, Marcelle has helped ladies find their perfect fit since her late teens. Continuing to expand her vision for The Corsetiere, she opened a new store at Norwood Mall in July. Moving from their old home in Parkhurst, The Corsetiere is now more accessible than ever. The store is spacious and inviting, so be sure to pay them a visit.

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After a marathon weekend of unpacking and making pretty, our Norwood store opened yesterday and had a fab first day of trade 🎂 . Find us just near the Mugg&Bean in @norwoodmalljhb

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Summer Swimwear 2019

Summer is fast approaching. It's time to start shopping for that perfect tankini, one-piece or swim dress. But this year there is no need to starve yourself to fit into that flimsy, nylon swimming costume. The Corsetiere encourages ladies to celebrate their curves. All you really need is a little extra support. So, why not pop into your nearest Corsetiere outlet this summer? As well as offering complimentary measurements and bra fittings, the helpful shop assistants will gladly help you pick out an awesome cozzie for the season.

The Corsetiere also has an online store for all you savvy internet shoppers. Our top pick of their online swimwear range is the Sun Love Mesh Bikini. With a high-waisted bottom and shapely top, this little black number provides that much-needed confidence boost. Need extra protection from the sun's harsh UV rays? Invest in one of The Corsetiere's full cover swimsuits. Available in trendy floral and animal print designs, these three-quarter sleeve bodysuits will allow you the freedom to frolic in the sun without worrying too much about applying SPF50 every hour.

The Corsetiere

Rouging is one of the best ways to enhance your natural curves. That's why The Corsetiere's MiracleSuit collection features rouged bathing suits in a variety of colours and styles. Super feminine and flattering, the MiracleSuit is a summer must-have!

Never thought you would be able to pull off a strapless bra? Think again. The Corsetiere caters for cup sizes A - K, providing ample support while keeping things sultry and elegant. So, the next time you get invited to a summer party or date, wear that open-shoulder dress with your Curvy Kate Luxe Bra. It comes in neutral shades and features a cute bow and button embellishment at the front.

Breast Cancer Awareness Month

The Corsetiere has long been a supporter of women with breast cancer, including those still in treatment, as well as survivors who have undergone a mastectomy. Offering soft and supportive casual bras and active wear, The Corsetiere aims to make life just a little bit easier for the 1 in 8 women diagnosed with breast cancer. That's why this Breast Cancer Awareness Month, they will be offering 10% off of all mastectomy bras ranges, including the popular Anita Care collection. These bras have prosthesis options or layered cups to help you look and feel your best on the journey to remission. You can purchase prosthesis accessories from The Corsetiere too, making the whole process far less stressful than it usually is.

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We'll be sharing a selection from our mastectomy ranges this week; bras that we've found to have an exceptionally comfortable fit, a soft touch on healing skin and can accommodate a variety of breast forms, inserts and prostheses 💗⠀ .⠀ Abra by Anita has simple, opaque microfibre cups for comfort with a lace overlay extending up the decolleté for a dash more coverage 🌸⠀ .⠀ 10% off mastectomy bras 1-31 October x⠀ .⠀ .⠀ .⠀ .⠀ .⠀ .⠀ #thecorsetiereza #lingerie#plussizelingerie #lingerieshop#bigcupbras #lingeriejhb #celebrateyourcurves #mastectomy #mastectomybras #mastectomybrasjhb

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For More Information

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Details: The Norwood Store - Cnr African Street & Sarie Marais Road, Norwood Mall, Norwood, Johannesburg | 0811 880 7363 | [email protected]

Click here for contact details for the Linksfield store.

Have you visited the new Corsetiere store at Norwood Mall? Let us know about your experience! 

The Secret Room

Deserving its name, The Secret Room can easily be considered one of Johannesburg's best-kept secrets. The store offers glamorous and exclusive European designer clothing, handbags, accessories and, more importantly, swimwear. With owner Emma Halford's expertise in textile design, retail buying and design, you are guaranteed high quality, flawless design, exquisite fabrics and immaculate detailing. She searches the four corners of the earth on her frequent international travels for sophisticated, chic items. With her impeccable taste, the products in her store are the envy of all. You will find unique international brands that are exclusive to The Secret Room. Step into this luxury store and find swimwear as authentically beautiful as you.

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Liza Clifford

Finally, a brand that treats you as an individual! Because Liza Clifford knows that each woman has her own distinct shape and bra requirements, they provide specialised fitting services. When you wear a bra that is custom made, your own shape is enhanced. And, of course, the same applies to your swimwear! Instead of shopping for a bikini that is made with generic shop sizes, get one that is made according to specific bra sizes. You will be the most confident and comfortable on the beach this December! Plus, with such a perfect, natural fit, you will be rocking your own line of the bikini body!

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The Corsetiere 

The Corsetiere, known for their beautiful ranges of lingerie and bridal wear, is another boutique that stocks swimwear in cup specific sizes. Both local and international bra manufacturers ensure the perfect fit. With back measurements from 30–48 and cup sizes up to G, your perfect costume is waiting for you! Because of their extensive range of over 300 swimsuit styles, they encourage you to go directly to the store and browse through their rails. The Corsetiere specialises in plus sizes. So, ladies with gorgeous curves, pay them a visit! Choose between tankinis, bikinis or full costumes designed for larger busts. Also, if you're more interested in accessories, they have those too!

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Lu-May Swimwear

With Lu-May Swimwear, customers can either shop online or make an appointment for a private consultation and share the Lu-May experience. All your spring and summer swimwear essentials are catered for here, from hot and trendy bikini designs to unique and gorgeous one pieces. Even better, you can also buy their made-to-match cover-ups, dresses and sarongs. With a wide variety to choose from, including plus sizes options, there's definitely a swimsuit that fits your body like a glove. Alterations, if needed, are also offered to ensure their swimwear fits your body as desired.

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This one is Cape Town based, so it's a bit of a cheat, but we couldn't write about swimwear boutiques without including some of the most glamorous online options. Wearing one of these Boho costumes immediately earns you a spot on the runway. We aren't joking. This swimsuit range by designer Joanna Hedley was showcased at this year's African Fashion International, which took place at Melrose Arch in early October. Both ranges, Desert Escapade or the latest, Mystic Karoo, ensure an unparalleled look beside the pool. The designs and prints combine African-inspired free spirited chic with stylish elegance.  

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Gabrielle Swimwear 

Gabrielle Swimwear was another label lighting up the Melrose Arch runway at AFI Fashion week. This is the ultimate luxury swimsuit brand. Order one of these costumes online and you'll be bringing the real heat to summer! You can be assured that all the items have been ethically produced and boast uniquely designed prints. Little more needs to be said — each magnificent item speaks volumes for itself.

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Know of other great swimwear boutiques not mentioned above? Let us know below!